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8 Generative AI Use Cases and Real-World Applications

8 Generative AI Use Cases and Real-World Applications
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    Generative AI has completely transformed the world with its impressive capabilities. To harness this technology, multiple Generative AI use cases have emerged that both businesses and individuals can make use of.

    Thus, utilizing these use cases reduces and simplifies the workflow while making businesses more efficient in the process. However, it is important to highlight that not all use cases are applicable to all businesses.

    So, let’s talk about the different Generative AI use cases that companies can use to grow their business.

    What is Generative AI?

    Generative AI is the latest technology that creates any type of content based on user preferences or commands. With the commands, Generative AI automatically creates a response to give to the user.

    Thus, using Generative AI, a business or individual is capable of creating anything to fulfill their needs. For example, if you were to ask ChatGPT about baseball, ChatGPT would give you all the details about the sport.

    8 Generative AI Use Cases For Businesses

    Some use cases are applicable for all businesses to make use of. Hence, let’s talk about the use cases of Generative AI for businesses.

    Text and Code Generation

    As the technology itself is called Generative AI, generating any form of content is one of its biggest features. Within that capability, creating text stands out the most for businesses.

    To add to that, this text generation can be enhanced even further with the use of Natural Language Processing (NLP). On a similar note, Generative AI can also generate code, providing you a snippet for the purpose you need it for.

    All that said, here are some specific reasons as to why businesses need text and code generation.

    Which Businesses Want Text Generation?

    Almost all businesses have some need for text generation. Using that, businesses can create ads or marketing copies with ease. Also, below are the specific needs some businesses have that text generation can simplify.

    • Ecommerce and Retail: Product Descriptions, Manuals, etc.
    • Tech: Documentations, Manuals, etc.
    • BFSI: Agreements, Document Summarization, Reports, etc.
    • Telecom: Plan Descriptions, etc
    • Healthcare: Health Reports, Medical Research Notes, etc.

    Which Businesses Want Code Generation?

    For this case, only tech and software-related businesses require code generation. Using that, developers can make their jobs easier by generating some basic parts of the code while doing the complex ones themselves.

    Image and Visual Production

    Using Generative AI, you can craft and create images and visuals as you need them. Just by prompting on platforms like Freepik or Midjourney, you can generate images of your choice.

    Furthermore, using other software, you can also generate videos with AI quickly and expand your video portfolio.

    Generative AI reduces the dependency of creating visuals from scratch and can rather generate them easily to fit their needs. For most businesses, using this capability allows them to produce logos, banners, and promotional images faster.

    Other than that, here are some specific reasons why businesses need this use case.

    Which Businesses Want Image and Visual Production?

    Here are the businesses that can make use of Gen AI for different purposes.

    • Ecommerce and Retail: Enables a good visual description of items as well as Virtual Try-Ons for certain products.
    • Fashion Industry: Allows prototyping models for upcoming clothing.
    • Healthcare: Allows better imaging for medical tests, medicines, and such.
    • Other Businesses: Image and Video Content for Marketing and Such.

    Enhanced Customer Support

    With the power of AI, you can provide better customer support to your users as a business. This is done through automation via Generative AI chatbots.

    Using a tool like REVE Chat, you can configure chatbots that use AI technologies like LLM to provide assistance through personalized messages. Also, with the power of AI, our chatbots are even better as they can converse in any language and answer any questions.

    Which Businesses Want Enhanced Customer Support?

    Almost all industries are in need of a better customer service system. With AI, you can completely change the landscape of customer support through personalized and context-based responses.

    So whether it be an e-commerce website or a hospital, AI-powered customer support will always be a boon for businesses. Thus, for businesses to make use of AI for customer service, REVE Chat can be the perfect tool for them.

    Data Retrieval and Analysis

    One of the core functionalities of AI is to be able to analyze data and formulate answers based on the context. In terms of data analysis, Generative AI can take the data and then analyze it.

    As to what sort of analysis and such is required, that is up to the user. So, businesses can extract data and let the AI analyze it for them. Our platform also gathers data for our clients and presents it as analytics or visual graphs.

    Using our tools, a company is capable of analyzing their business and finding out different ways to improve in the future. Thus, here is how businesses can use Gen AI’s analytical capabilities to generate reports.

    Which Businesses Want Data Retrieval and Analysis?

    Here are some of the ways Gen AI’s data analysis and retrieval capabilities can help businesses.

    • For All Businesses: There are so many types of analysis AI can do, such as market analysis, competitor review, and the like.
    • For BFSI: Allows companies to check risk analysis as well as uncover financial trends.
    • For Telecom: AI enables network analysis to improve service as well as analyzing user behavior in terms of communication.
    • For Ecommerce and Retail: Similar to telecom, ecommerce and retail companies analyze trends and customer intent to serve consumers better.

    Fraud Detection

    As the previous point eluded to, Generative AI can detect and analyze data. With a similar approach, businesses can detect fraud activity with Gen AI as well. By identifying anomalies, AI can point those different transactions or actions to a business.

    This is very useful for financial institutions and other businesses that are really concerned with their property and data. So, not only does fraud detection figure out anomalies, but it also deters such future problems for businesses.

    Which Businesses Want Fraud Detection?

    That said, here are the businesses that can make use of fraud detection.

    • Financial Institutions: Using fraud detection, these businesses can avoid fraudulent transactions and the like.
    • Banks: Eliminating and avoiding fraudulent activity.
    • Telecom Companies: Detecting anomalies and stopping fraudulent actions.
    • Law Firms and other Legal Entities: Identifying fraudulent activity and investigating them.
    • Real Estate: Checking the validity of property and such.

    Personalized Assistance

    As an AI is capable of learning any information, businesses can make use of this functionality for assistance. So, whenever asked of the AI, it can provide the right information at the right time.

    This functionality can be used for both inside the business or when customers interact with a business. For employees, you can use this to recall any information that you may need through AI.

    Similarly, for users, you tailor responses and recommendations to them based on their preferences. This Generative AI use case is something we utilize for our clients. Using our platform, our clients can provide more contextual and personalized conversations to their customers.

    Thus, creating a better customer service system and a great environment to foster loyalty.

    Which Businesses Want Personalized Assistance?

    Here are the businesses that can make use of Gen AI to provide assistance to themselves and their users.

    • Ecommerce and Retail: To personalize customer experience and suggest products they will want to get.
    • Education: To provide personalized tutoring to students.
    • Telecom: Using AI, telecom companies are customizing plans and offering unique services to users.
    • BFSI: Generative AI allows BFSI companies to provide better suggestions to customers in terms of loans, accounts, credit cards, etc.

    Inventory Management

    With Generative AI’s analytical capabilities, they are able to make a lot of predictions. This can be applied to inventory management, as an AI can keep track of products and predict when the items run out.

    This is particularly applicable for certain industries more than others. Hence, here are some of the businesses that can make use of this feature.

    Which Businesses Want Inventory Management?

    Here are the businesses that can make use of Gen AI for different purposes.

    • Ecommerce and Retail: Using this, they can keep up with supply and demand.
    • Manufacturing: Keeping track of what is available and if you need to restock is a huge boon.
    • Healthcare: Making sure the hospital or clinic has medicine or other necessary items in stock.
    • Telecom: Ensuring network hardware, cables, and such are available for when they’re needed.

    Prototyping and Simulations

    Generative AI is capable of generating different kinds of models that can be used to preview future items in the making. This kind of feature is revolutionary in the sense that it allows businesses to see what the product will shape up to be.

    Thus making prototyping easy and making sales or product pitches easier through a simulation. Overall, this use case reduces workload to prototyping new products and allows for a better showcase.

    Which Businesses Want Prototyping and Simulation?

    The following industries can really take advantage of prototyping and simulation.

    • Tech Companies: Easier prototyping that allows better demonstrations.
    • Fashion Industry: A way to create a clothing design to showcase it to others.
    • Ecommerce and Retail: Through simulation, showing users what they are buying.

    Companies That Use Generative AI

    As there are many types of Generative AI available, here are some companies that utilize the capabilities of the technology in different ways.

    So let’s divide this section into two parts: one for companies that provide Generative AI products and the other for companies that use products utilizing AI.

    Three Companies That Provide Generative AI Use Cases

    Here are three companies that have generative AI enabled for clients or users to utilize them for Generative AI use cases.

    REVE Chat: A Transformative Customer Service Solution

    As a comprehensive customer service solution, REVE Chat provides their clients with the best customer support tools in the market. Apart from our revolutionary smart single inbox, seamless integration system, and interactive customer solution tools like co-browsing, we offer a lot more with the power of AI.

    With AI integrated into our products, we have created an environment that benefits clients a lot more. Here are some of the features we have implemented with the power of Generative AI.

    • Personalized Conversations: Through the use of Large Language Models (LLM), our chatbots are capable of semantic analysis and conversing personally and contextually with a user.
    • Multilingual Chatbot: Our chatbot is capable of conversing in any language utilizing NLP.
    • Providing Accurate and Up-to-date Information: Utilizing RAG, our chatbots are capable of giving updated information such as weather forecasts.

    And many more…

    Utilizing Generative AI, we have taken our products to the next level, and our clients are experiencing the benefits of that.

    ChatGPT: A Resourceful Generator

    Next comes ChatGPT, a platform that has taken the internet by storm since its inception. Millions of users are using this platform across the world to get information for their work or personal needs.

    ChatGPT is capable of providing text, code, images, and such, based on user prompts. Whatever you want, ChatGPT can provide. However, the platform tends to be too diplomatic to make you happy or, in some cases, provide wrong information.

    Still, ChatGPT is an excellent resource you can use to find out any information.

    Midjourney

    An image generator that is making life easier for many users across the world is Midjourney. This tool takes commands from a user and then generates images to their liking for any form of use.

    Many businesses are using such tools for their image and video content, and Midjourney provides an excellent tool to do so. The platform serves a section of users that need quick images or videos and does it extremely well.

    Companies That Use Products With Generative AI Capabilities

    Here are three companies that use products that have Generative AI capabilities, like LLM and RAG.

    stc Kuwait: A Telecom Giant

    One of the biggest telecom networks in the Middle East, stc Kuwait, has armed itself with AI to provide better customer service to its users. Using REVE Chat’s products, stc Kuwait is providing a more personalized customer journey to millions of users.

    By utilizing multilingual chatbots and the power of LLM, stc provides a comprehensive support solution with our products. A truly innovative step taken by stc Kuwait to change the landscape of the telecom industry.

    Veritas Finance

    India houses one of the best financial institutions in Veritas Finance, which is a powerhouse in the country. Using our products, they are utilizing conversation chatbots in an extensive way, providing their customers with great service.

    Also, utilizing multilingual capabilities, Veritas Finance is capable of serving customers of different nationalities. Thus, they are growing as a business, and REVE Chat is helping them do that.

    Le Reve: A Leading Retail Store

    One of the biggest retail stores in Bangladesh, Le Reve, is providing users with the best possible service through the power of AI. Utilizing a robust chatbot that is capable of providing personalized conversations, Le Reve gives the customers what they want.

    Furthermore, through a solution like ours, Le Reve is excellent at suggesting products to users. With AI, Le Reve is taking its service to another level, and they continue to innovate to provide a seamless experience to consumers.

    To Wrap Up

    Generative AI has changed the world, and there are many use cases that have popped up across the world. With the ones we have listed out, different industries have found unique ways to utilize them successfully.

    Thus, using the capabilities of AI, businesses are transcending their limits and revolutionizing their service as a result. We at REVE Chat are doing the same for our clients as we are harnessing this revolutionary technology to introduce state-of-the-art features.

    To witness how AI has transformed our products, sign up now and see how we can benefit your business.

    Frequently Asked Questions

    Generative AI is used in many real-life applications, such as creating text and video content, personalized conversations through LLM, market analysis, product assistance, and so on.

    In terms of different industries, Generative AI is prevalent in almost all of them in varying degrees. However, industries where there is a lot of text, image, and video generation, like the e-commerce and the entertainment industries, heavily benefit from this technology.

    Platforms such as ChatGPT, REVE Chat, Midjourney, etc, are great examples of Generative AI.

    The main goal of Generative AI is to create a variety of content with ease. This will reduce the overall workload for certain tasks that can be extremely time-consuming.

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    M. Rezaul Hasan
    AUTHOR’S BIO

    M Rezaul Hassan is the CEO of both REVE Systems and REVE Chat, where he leads the charge in delivering innovative communication and customer engagement solutions. Under his leadership, REVE Systems has become a global player in Telecommunication and IP communications, while REVE Chat has emerged as a leader in AI-powered customer service and sales conversion tools. With a focus on industries such as telecommunications, banking, and customer service, Hassan is known for driving digital transformation and business growth. Outside of his corporate leadership, he is passionate about meditation, traveling, and photography.

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